AI Search Visibility Auditing
See how you show up in ChatGPT, Gemini, Google AI Overviews, Bing Copilot and Perplexity, plus regional AI tools.
International GEO
Become the Brand AI Recommends Across Markets, Languages & LLMs.
ChatGPT reached around 800 million weekly users in 2025, and buyers increasingly ask AI before they search. We get your brand mentioned and recommended in ChatGPT, Google AI Overviews, Gemini, Perplexity and DeepSeek, plus regional AI tools, in each language you sell in.Source ↗ (opens in a new tab)
Why it matters
Why Multi-language GEO Matters
01Be Visible Where Decisions Are Increasingly Made
More people now ask an AI tool when researching what to buy. Adobe Analytics reported that traffic from generative AI sources to U.S. retail websites rose 1,200% between July 2024 and February 2025.Source ↗ (opens in a new tab)
GEO puts your brand in those answers before a competitor takes the spot.
02Move Beyond Rankings to Recommendations
SEO gets you ranked in search results. GEO gets your brand named in AI-generated answers, which matters more as fewer searches end in a click. Bain & Company found that roughly 80% of consumers now rely on “zero-click” search results for at least 40% of their searches, reducing direct website visits.Source ↗ (opens in a new tab)
03Strengthen Brand Authority Across Markets
AI tools favour brands that many trusted sources agree on. GEO builds that agreement in each country and language you sell in. Gartner predicts traditional search engine volume will decline 25% by 2026 as AI chatbots and virtual agents gain traction.Source ↗ (opens in a new tab)
04Influence AI Understanding of Your Category
When someone asks an AI tool to compare options in your category, its answer shapes their shortlist. GEO makes sure your strengths are part of that answer. McKinsey reports that generative AI is already shortening the research and comparison stages of buying.Source ↗ (opens in a new tab)
05Future-Proof Your Search Visibility
Brands that rely on traditional SEO alone will get found less as AI search grows. Ahrefs analysis found Google AI Overviews can reduce click-through rates for top-ranking pages by over 30% when AI-generated summaries are present.Source ↗ (opens in a new tab)
GEO keeps you visible as more searches end with an AI summary.
06Build Cross-Language Discovery Advantage
Most GEO work happens in English. We do it in the languages your customers use, so AI tools recommend you in those markets too. Statista projects global generative AI market revenues will surpass $66 billion by 2030, with international adoption accelerating across sectors.Source ↗ (opens in a new tab)
07Create Competitive Separation Early
Few brands are doing GEO yet. Building authority now is easier than catching up once your category is crowded. PwC notes that organizations that adopt AI earlier are pulling further ahead of their competitors.Source ↗ (opens in a new tab)
08Align SEO, Content, PR & AI Strategy
GEO draws on content, technical SEO and Digital PR, so planning them together makes each one more effective. It's worth the effort: Adobe found AI-referred visitors spend 8% more time on site, view 12% more pages and bounce 23% less than other traffic.Source ↗ (opens in a new tab)
How we work
Our Agile GEO Process
Step 01Identify AI Visibility Gaps
We test how AI tools describe you in each language and market, and find where you're missing or described wrongly.
Step 02Build AI-Ready Content Ecosystems
We create content in each language, structured so AI tools can find it, summarize it accurately and cite it.
Step 03Engineer Consensus & Authority
We get your brand mentioned on the third-party sites AI tools trust, through Digital PR, placements and consistent brand information across the web.
Step 04Measure, Refine & Expand
We track how often AI tools mention and recommend you, then adjust the work based on what's moving.
International GEO
What We Do
Prompt & Query Mapping
Find out how people actually ask AI tools about your products, competitors and category, and plan around those questions.
AI-Optimized Content Development
Write content in each language that AI tools can easily find and cite.
Consensus Building
Earn mentions from publishers and experts so other sources back up what you say about yourself.
Entity & Brand Knowledge Optimization
Make sure AI tools have accurate, consistent information about your brand and what sets it apart.
GEO Reporting & Performance Tracking
Measure how often you're recommended and cited in AI answers, by market and over time.
Why us
Why Cross Border Digital?
International by Design
Cross-border growth is all we do, so we know how AI search differs between languages and markets.
Multi-language Execution
Our team works in multiple languages, so GEO work is done properly in each market, not translated from English.
SEO + GEO Integration
We run SEO and GEO together, so the same work helps you in search results and AI answers.
Strategic Consensus Building
We don't stop at content. Our Digital PR team gets other trusted sites talking about you, which is what AI tools look for.
Who it's for
GEO is Ideal For
- Brands expanding internationally
- DTC brands competing in crowded markets
- SaaS and technology brands building category authority
- Businesses seeking stronger AI visibility
- Brands preparing for the future of search
FAQ
International GEO FAQ
What is GEO (Generative Engine Optimization)?
GEO is the work of getting your brand mentioned, cited and recommended in AI-generated answers on tools like ChatGPT, Google AI Overviews and Gemini.
How is GEO different from SEO?
SEO is about ranking in search results. GEO is about being named in the answers AI tools give.
Why does Multi-language GEO matter?
AI tools answer in the language they're asked in, and often draw on different sources for each one. If your brand only has authority in English, you'll be missing from answers in your other markets.
Which AI platforms matter most?
It depends on your audience and market. For most brands that means ChatGPT, Google AI Overviews, Gemini, Bing Copilot and Perplexity, plus DeepSeek and regional tools in some markets.
Is GEO replacing SEO?
No. Much of what helps you rank also helps AI tools find and trust you, so it makes sense to run them together.
The Future of Search Is AI-Mediated
Make Sure Your Brand Is Part of the Answer.
Ranking in search results is no longer enough. The brands that grow next will be the ones AI tools recommend.
We help you earn that place in search results and AI answers, in each language you sell in.
Let’s Build Your GEO StrategyContact
We would love to hear from you
Whether you need a complete international growth strategy or advice on a single market, we'd like nothing more than to dive into the details of your project.
- New Zealand+64 21 807 829
- China+86 (0755) 2267 4051