About Us
Cross Border Digital
The story of Cross Border Digital starts in 2008 when founders Charles Coxhead and Allen Qu worked together in Auckland. When they weren’t running digital campaigns for some of Australasia’s biggest online brands, they often talked about opportunities in the burgeoning online market in China.
Some years and many conversations later they combined forces again, and were joined by Nick Hu to found Cross Border Digital. Backed by one of the most successful digital marketing agencies in China, Netconcepts, CBD is a team of digital marketers, developers and strategists working in Auckland, Manila, Shenzhen and Beijing to deliver online success to cross-border businesses around the world who want to reach markets outside their home country.
Our Story
COMPANY FOUNDED
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FIRST DIGITAL CAMPAIGN SUCCESS
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TEAM EXPANSION
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FULL SERVICE DIGITAL OFFERING
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Our Values
Simplicity
Excellence
Innovation
Commitment
Our Team
Allen Qu
CHAIRMAN
Charles Coxhead
MANAGING DIRECTOR
Nick Hu
CHINA CEO
Vivian Teng
ORM DIRECTOR
Simon Hong
SEARCH & ANALYTICS DIRECTOR
Amy Jiang
HEAD OF HUMAN RESOURCES
Clorets Hipolito
GENERAL MANAGER (PHILIPPINES)
Latest Blog
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The Philippines doesn’t just represent a fast-growing e-commerce market. It reflects a complex, mobile-first, and socially influenced consumer culture that’s shifting faster than most brands can keep up. With 87...
Thailand isn’t a test market. It’s where regional strategies prove their worth. By 2027, Thailand’s e-commerce market is projected to reach 1.6 trillion baht. Whether you sell skincare, kitchenware, apparel,...
Bilibili (stylized as "bilibili" or "B站" in Chinese) is a Chinese video sharing website that mainly focuses on animation, comics, and games (ACG) content. It was founded in 2009 and...
