How Dreame Skyrocketed Organic Traffic by 10,000%
About Dreame
The Challenge
Despite having industry-leading technology, Dreame struggled to capture organic search traffic. The brand faced critical SEO issues, including:
Indexing Problems
Search engines weren’t properly crawling and ranking key pages, making them virtually invisible to potential customers.
Low Organic Traffic
Monthly visitors from search were stuck in the hundreds, limiting brand exposure and revenue potential.
Keyword Performance Gaps
Dreame wasn’t ranking for high-intent keywords in its niche, missing out on valuable search traffic.
Lack of SEO Structure
Without a structured SEO plan, content optimization and link-building efforts were inconsistent.
Dreame needed an aggressive SEO
Dreame needed an aggressive SEO overhaul to break out of obscurity and dominate search results.
Our Approach
Cross Border Digital built a data-driven SEO strategy to supercharge Dreame’s search visibility and drive sustainable traffic growth.
Fixing the Indexation Roadblock
- Conducted an in-depth technical audit to identify and resolve indexing issues.
- Optimized key pages and restructured the website to ensure Google and other search engines could properly crawl and rank content.
- Implemented structured data and improved internal linking to boost discoverability.
High-Impact Keyword Targeting & Content Optimization
- Identified and prioritized high-value keywords to improve ranking for product-related search queries.
- Developed a content strategy focused on product comparison pages, buying guides, and educational blogs to capture search intent.
- Implemented on-page SEO best practices, including title tag and metadata optimization, to enhance relevance.
Competitor & Market Intelligence
- Conducted a deep dive into competitor keyword strategies to outmaneuver rival brands.
- Created a roadmap for backlink acquisition, securing high-authority links to boost domain credibility.
Data-Driven SEO Execution & Refinement
- Integrated Google Analytics (GA) and Google Search Console (GSC) tracking, monitoring traffic sources and engagement patterns.
- Set up custom UTM tracking to measure campaign effectiveness.
- Adjusted strategy based on real-time data to continuously optimize performance.
The Results
Dreame’s SEO transformation was nothing short of explosive:
Massive boost in brand search exposure, driving greater recognition and engagement.
Indexation success—all targeted pages were successfully indexed and ranking on Google.
Conclusion
From being virtually invisible to becoming a search powerhouse, Dreame’s SEO turnaround proves that the right strategy can unlock exponential growth. By fixing indexation issues, implementing a targeted content approach, and leveraging data-driven SEO, we positioned Dreame as a global leader in the smart cleaning industry.
